Urvashi Bhalla

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Urvashi Bhalla

Home

Work

About

Contact

Urvashi Bhalla

I'm a

with a background in interior & spatial design.

I'm a
with a background in interior & build-ready design.

I design experiences that reduce friction and create clarity - shaped by system thinking and research that consistently challenges my own assumptions.

I design experiences that reduce friction and create clarity - shaped by system thinking and research that consistently challenges my own assumptions.

Case Studies

Case Studies

Case Studies

Making Offbeat Destinations Easier to Discover

Making Offbeat Destinations Easier to Discover

Making Offbeat Destinations Easier to Discover

Built a community-driven destination discovery layer (browse + cards + stories) for a booking platform, validated with scenario tests (n=8), and iterated to improve clarity and reduce decision fatigue.

UX /UI Design • Competitive Analysis • Feature Design• 2024 Components Library • Hi Fidelity Prototyping • Usability Testing • Style guides • User Flows

UX /UIDesign • Competitive Analysis • Feature Design • 2024 • Components Library • Hi Fidelity Prototyping • Usability Testing Style guides • User Flows

Improved Saved Content Retrieval

Redesigned the Save experience for long-term retrieval, running an A/B comparison of two patterns and refining organization, labeling, and information hierarchy to reduce search effort and improve findability.

Redesigned the Save experience for long-term retrieval, running an A/B comparison of two patterns and refining organization, labeling, and information hierarchy to reduce search effort and improve findability.

Mobile App • UX Research • Feature Redesign • 2024
Hi Fidelity Prototyping • A/B Testing

Background in Interior & Furniture Design

Background in Interior & Furniture Design

Background in Interior & Furniture Design

Interior and furniture design background, working closely with engineers on build-ready solutions.

Interior and furniture design background, working closely with engineers on build-ready solutions.

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